Giro
“Keep striving for further, faster and better. We’ll keep making the gear that gets you there.”
Giro was founded more than 30 years ago by Jim Gentes, a man with an obsession for design and answering unmet needs. That obsession led him to start making his own products, and ultimately resulted in a company committed to serving the rider through personal expression and advanced performance.
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MIPS : Multi-Directional Impact Protection System
Multi-Directional Impact Protection System MIPS is a step forward in helmet design. There are three main components to a MIPS-equipped helmet: the interior foam liner, the Low Friction Liner and an elastomeric attachment system between them. In an angled impact, the elastomeric attachment system stretches to allow the foam liner to rotate independently around your head. The goal of this technology is to further reduce rotational forces.
